Return on Intelligence in Marketing

Gal Borenstein, B2B Marketing Expert, shares strategic insights for executives to help increase their marketing ROI.

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    4Episodes

Borenstein Group - Building an Effective Brand

Posted by borensteingroup on September 5th, 2008

Explore recommendations for C-Levels to follow in building an effective brand; from the development of brand building programs to the creation of brand metrics for measuring the impact of brand strategies.

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